The design process began by developing a gradient derived from their logo colors, establishing a visual foundation that felt both dynamic and cohesive. Drawing inspiration from the company's emphasis on building energy infrastructure, I created a composition that mirrored the process of structural assembly, with interlocking elements thoughtfully arranged, much like the coordination involved in their construction projects. Additionally, I incorporated a range of interactive techniques to enhance the experience, complemented by smooth page transitions that guide users through the site with ease.

Recognizing the critical importance of mobile accessibility, I refined the mobile experience by distilling content to its most essential elements. This approach ensured that core messaging remained powerful and engaging across all devices, with web analytics guiding the optimization strategy.